Estrella TV Launch Ad

In 2009, NBC Universal was preparing to launch it’s Spanish language channel, Estrella TV.

I was tasked to design a multi-ad campaign for our region. This was The Pre-launch Teaser Ad for the All New Channel. It appeared in several local English and Spanish Language magazines and newspapers; including The EL Paso Times and El Diario. The Campaign also utilized digital online ads and digital outdoor billboards.

I took the photo in the backdrop from El Paso’s Scenic Drive, Overlooking South El Paso and Cd. Juarez, Mexico and the Estrella TV Logo constellation and shooting star logo were created in Photoshop.